To purchase certified cosmetics means you know what you are buying.
There are every time for conscious people looking for respectful products to our skin and to our environment, and brands know that, doesn't matter whether they are big or little companies, they all know that the best way to sell these days is to claim they are natural and organic. Issues come when the person who's buying hasn't been well informed that being natural not only means to have a couple of toxic-free ingredients. That's why we want to quickly explain when a product is considered natural so that you can be certain about what you are getting.
What are natural cosmetics?
Currently it still does not exist a law to describe what is officially considered natural. But most of the certification companies certify under ISO 16128 to decide whether a product is natural or not. Natural ingredients are those which have been obtained from vegetable, animal, mineral or microbiological origin. This rule specifies where an ingredient has to come from and what processes can be used to obtain such ingredient.
In answer to the growing interest from consumers to natural cosmetics, several companies try through their marketing to create eye-catching products, use natural words in their slogans and play with the current non official laws to assure their customers about the natural origin of their products.
It is always truly important to know how to read labels and ingredients lists. Knowing how to do that, you will know whether it is a truly natural and quality product.
How to read a list of ingredients (INCI)?
The INCI contains each and all of the ingredients present in a formula. Those in the beginning of the list mean they are the ones in bigger amounts, whereas those found at the end of the list, are only present in really little amounts.
A product is considered organic, when most of these natural ingredients, are also coming from organic farming. The more of organics ingredients, the better quality the product is. And if the organic ingredients are in the first lines of the ingredients list, the product will be considered of better quality and more organic than another that yet having organic ingredients, they are placed at the end of the list.
So that no one takes advantage of us, we have to:
- Know how to read the INCI list.
- Purchase certified cosmetics. Why? Because certified cosmetics go through high standard controls to ensure what they sell is what they are, not less, not more.
Check this example. Vegan product. If this product was not certified, it would mean it did not go through any control to verify 100% that not even while obtaining the ingredients, there hasn't been any process which had to do with an animal. Actually, not certified cosmetics are only obliged to offer the mandatory information on their labels, such as expiry date, quantity, name of the product. Nothing else. So they can really sell themselves as they want.
For this reason, it is very important to know how to read the ingredients list as well as buying certified cosmetics to know for sure what we are getting.
When it comes to our case in particular, we knew from the start, that our products had to be certified. It is always recommended to purchase a certified product, but when it comes to babies and little kids, even more relevant.
Here you have a quick explanation about the companies we have trusted to certify our products as honest, healthy and safe ones.
Bio.Inspecta y BioVidaSana
This is the company we chose to help us get our customers' confidence. They certify natural and organic products.
BioVidaSana rule was developed by the Vida Sana (Healthy life) Association and by the enterprise Organic Assignments, which is specialized in organic rules inspections' services. But neither Vida Sana Association nor Organic Assignments are certifiers themselves, given that an entity, in order to be recognized as professional certifier, needs to be accredited by another external accreditation. That's why they work together with bio.inspecta, which is an international well known Swiss certifier.
The Vegan Society
This certifier founders were the first ones to define the word "vegan" in 1944, and since 1990, they help enterprises from all over the world to prove their customers through their label, that their products do not contain animal ingredients nor have they been tested on animals.
What about you? What does it mean to you to use a natural and vegan certified cosmetics brand for yourselves and/or your babies?
Do not doubt to leave a comment or mail us in case you have any questions. We will get back to you as soon as possible :)